If there’s brand competition between toothpastes, then Colgate seem to have won the international prize in Taiwan, but local brands still hold a not-to-be-discounted portion of the overall market. One leading brand has had to change its English name at least twice in the last few decades. The Chinese name, “Black People Brand” has remained the same, but the English is now “Darlie”. The brand I mostly used, “White People Brand” carries the motto “Guardian of Tooth”. Though it has been over a year since I used up my final squeeze of Taiwan toothpaste (and Colgate has won my brand loyalty in Michigan), I was moved today to think of my guardian.

Knowing in 2018 that we were about to leave Taiwan, I visited a local dentist to get my teeth up to date while covered by the dental insurance portion of Taiwan’s national health insurance program. Cleaning and checkup were free (as they are on American Medicare) and such fillings as needed were pretty cheap. What cost was the gold crown, but even so, it cost less than half of what it would have run in the USA, even WITH insurance there.
I left Taiwan in July of 2018 with my teeth all in good care. Then I proceeded to do what I’d done before, which, apart from brushing, meant ignoring them until something went wrong. About mid-November of 2019 something went wrong. I’d made a dish based on dry beans that I’d soaked and cooked. The instructions on the bag always say to sort them in case there are rocks. Like my teeth, I ignored these instructions. Then I felt what I assumed was a rock in my mouth. It wasn’t. A cuspid, filled decades ago, gave way. Without that “shell”, the filling came loose less than a week later.
We already had tickets in hand to visit Taiwan in January, and since there was no pain felt in that part of my mouth, I decided to wait. Having returned to Taiwan on January 7th, I went to the dentist as a “walk in” patient on the 8th. My request was that, if all the work required could be finished before our scheduled departure on the 21st, then let’s proceed. But if that would be impossible, then I’d take care of the matter in Michigan. He examined and said, “good news”. Though much of the tooth had broken away, it wasn’t cracked all the way down. Right there while I was in the chair, he spent about 20 minutes working on things and I left with a “resin cap” over the damage. The instructions are not to crack open chicken bones or other hard stuff like that, otherwise I was good to go. The entire fee, which was published on his flat rate sheet (he even showed me) was 1,000 Taiwan dollars (less than US$35).
Though I know that I shouldn’t ignore my teeth until problems arise, I’m ever so happy to have a guardian of my teeth here in Taiwan. I’ll get a few tubes of the toothpaste before I go, too.
David Alexander now resides in Holland, MI after 39 years in Taiwan.